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3. Customer Service that stands out



Nowadays Customers expect more and more from every type of business. This means that even marina Customers expect flexibility, efficiency and adaptability to new advancements. In order to meet and exceed these expectations you have to invest in a system that understands about Customer Relationship Management.

Customer Relationship Management allows your business to understand its customers better.

Successful Marina has three different points where you can keep "personal" notes about the Customer, the Vessel or even a specific reservation. For example you can type the preferences of a Customer and the names of his wife and children into the Customer notes box. Even new staff members can use this information every time this Customer returns to the marina in order to build strong relationships.



This will provide the personal touch needed for achieving a level of service that really stands out.

Do you need to be in constant communication with your Customers by sending them your newsletter, seasonal wishes or special offers on a regular basis? No problem. Successful Marina can help you mail merge anything you want to communicate with all your customers or just a specific group of them.

Successful Marina has also a Customer Satisfaction Survey System that will help you better understand the needs of your Customers and then serve them better. With our Customer Satisfaction Survey System you can gauge Customer Satisfaction Levels and compare them with last year's satisfaction levels.



You can also utilize actual Customer's comments and suggestions (see screen shot below) for constantly updating and improving your level of Customer service.

marina customer satisfaction questionnaire




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